lauantai, 25. tammikuu 2020

Drug Rehab Marketing guide Top 35

Drug Rehab Marketing Guide to Preventing Costly Mistakes

Drug rehab marketing and SEO in 2020 will be a difficult proposition for addiction treatment center lead generation. Learn the costly common mistakes made when trying to produce treatment calls. From website development to poor back links you can improve your advertising efforts.

informational article on addiction treatment marketing provides the most comprehensive information on drug rehab marketing. The top resources are a must read for addiction treatment centers, opiate detox, sober homes, inpatient rehab and substance abuse IOP. The vital information covers marketing, marketing plans, drug rehab SEO, website development, search engine optimization, Google My Business, social media marketing, Google maps and much more.

Drug rehab marketing is a complicated process and involves many areas of expertise. Many drug and alcohol addiction treatment centers across the US have a poor drug rehab marketing strategy or no strategy at all. The small to medium-sized drug and alcohol addiction treatment centers are relying on a “boots on the ground”, or a buy rehab leads strategy. Many recovery centers are closing, and the remaining drug and alcohol addiction treatment centers can’t get past a 50% census. We are seeing big players like Elements, Sovereign and Treatment Center of the Palm Beaches filing bankruptcy.

What are drug rehab marketing resources? 

Drug rehab marketing resources are solutions that save advertising dollars. In this red ocean of competition and addiction treatment centers closing, we are also seeing many new drug rehab centers popping up. Many are relying on Google AdWords and boots on the ground drug rehab lead generation strategies. These are the same marketing strategies used by the drug rehabilitation centers that have closed and filed for bankruptcy. Only the savvy recovery centers and educated on proven techniques and strategies will be able to keep their doors open in 2020. Getting familiar with strategies and putting together a healthy marketing mix will provide the tools to long-term lead generation.

Drug Rehab Marketing SEO Mistakes Checklist

Drug rehab marketing SEO mistakes checklist shows all the common mistakes made by addiction treatment centers. This is a complete guide to change and avoid costly errors in web marketing. Some are quick solutions while others will require certain professionals.

Almost all treatment centers are making the same critical mistakes with their web advertising efforts. As a CEO or Marketing Director you should be able to answer the following drug rehab marketing SEO questions;

  1. What keywords are we ranking for in the Google 3-pack?
  2. Do we understand Google analytics and how to use it to build our marketing campaign?
  3. What posts are producing the most calls from our call tracking metrics?
  4. Are you utilizing the World’s #1 business networking site LinkedIn (500 million members)?
  5. Do we understand how to maximize Facebook (2 billion members)?
  6. Is our website structurally correct?
  7. Is the hierarchy of our website good for Google?
  8. Are the URL’s for our website correct for SEO?
  9. Does our website have an SSL certificate?
  10. Do we have schema incorporated into our website?
  11. Are our Google maps properly coded and placed on our website?
  12. Does our website have a sitemap, and have we told Google it’s there?
  13. What is our list of keywords based on our organization’s services? And, out of those keywords which ones can, we easily rank for on the first page of Google?
  14. Do the main pages of our website have SEO for these keywords?
  15. Is our website fast enough on mobile for the new speed update released on July 9, 2018?
  16. What marketing company is performing our SEO and have we recently looked at their performance? Do we rank in the first three slots of Google organically for any of the keywords?
  17. How many calls are being produced by our marketing company?
  18. When was the last time we posted in our Google My Business?
  19. When was the last time we uploaded pictures in our Google My Business?
  20. Are we using Yoast to check the bare minimum for our SEO?
  21. Are our pictures on the website optimized?
  22. Do we have a blog?
  23. Does our blog have SEO for our keywords? If so, what are those keywords and how many of the blog posts have made it to page one of Google?
  24. Is our blog attracting and engaging for our target audience?
  25. How are we building quality back links?
  26. How many citations do we have?
  27. Do we have a staff page?
  28. Do we understand and use call tracking metrics?
  29. Are we doing Lunch and Learns at our center for EAP’s, Labor Unions, Interventionists, Private Clinicians and more…?
  30. Are we getting regular Google Reviews? If not, why?
  31. Are we using email marketing to professionals, individuals seeking treatment and our alumni? Are we emailing EAP’s, Labor Unions, Interventionists, Private Clinicians, Treatment Centers, Detoxes and more…?
  32. How many of our staff are involved in our social media marketing? And, what are the uniform messages we are using?
  33. Are we building a targeted and captured social media audience of professionals and individuals seeking treatment with our drug rehab marketing on Facebook and LinkedIn?
  34. Are you utilizing addiction treatment email marketing?
  35. Is our direct addiction professional, and individuals seeking treatment audience over 10,000?

Top 5 Best Marketing Agency Solutions

When seeking a drug rehab marketing agency, it’s paramount to be educated on drug and alcohol addiction treatment center marketing best practices. It is equally important to understand the outpatient rehab and inpatient rehab strategies that work while implementing drug rehab marketing to avoid costly mistakes. The information below provides in-depth content and what to look for when searching and advertising agency.

  1. Best Drug Rehab Marketing ideas
  2. Where Can I Get the Best Drug Rehab Marketing Agency?
  3. National Drug Rehab Marketing Agency Generating Treatment Calls on Facebook
  4. #1 Article on drug rehab marketing agency explaining how they trick addiction treatment centers with their marketing techniques.
  5. In-Depth Drug Rehab Marketing strategies and information.

Top 10 Best Drug Rehab Marketing Articles and Resources

Drug rehab marketing requires being educated in SEO website development, on page SEO, and social media marketing. There are many steps for addiction treatment lead generation on the web. Not following critical area wastes a tremendous amount of an addiction treatment center marketing budget.

  1. Top 3 drug rehab marketing mistakes.
  2. Drug Rehab Marketing Understanding Digital Darwinism.
  3. Drug rehab marketing explained.
  4. LinkedIn #1 Drug Rehab Social Media Marketing Expert.
  5. Top 5 marketing Blogs.
  6. One of the most respected drug rehab marketing agencies in the US.
  7. Yelp Best Drug Rehab Marketing Agency.
  8. Best Drug Rehab Marketing Resource on Facebook.
  9. Drug Rehab Marketing and SEO podcast by Advanced Data Systems Corp
  10. Best Drug Rehab Marketing Agency Rated By Crubchbase.

Top 3 Drug Rehabs in Florida Resources

The best drug rehabs in Florida and West Palm Beach are tricky to locate. When seeking addiction treatment centers there is valuable information you should know. there are critical areas to look for including; services offered, location, reputation of the recovery center and finding the best substance abuse IOP, and drug and alcohol addiction treatment center.

Drug rehab marketing is needed for inpatient and out-patient opiate detoxification. Many suffering from prescription drug opiate addiction want to quickly get narcotics out of their system. There are solutions that offer a painless opiate detox without the use of addictive prescription pills. These options are available for all populations including pregnant women. Outpatient opiate detox can be done is as little as 5 days without pain using the bridge device. In some cases, there is no need for suboxone Doctors or suboxone clinics West Palm Beach FL.

  1. Opiate Detox West Palm Beach Resources
  1. LinkedIn Article explaining Addiction Treatment Centers West Palm Beach Laws.
  2. What to look for in the Best  Drug rehabs in Florida and West Palm Beach.

Best Sober Homes West Palm Beach and Halfway Houses

Drug rehab marketing regulations on substance abuse marketing are focused on sober homes in West Palm Beach. New laws as of July 1, 2017 are affecting alcohol and drug addiction treatment centers. Drug rehabilitation centers can no longer offer any incentives to entice addiction recovery clients. This has affected the best sober homes in South Florida. The sober homes are also attached to 12 step meetings including the best AA meetings in West Palm Beach.

Who Are the Best Drug Rehab Marketing Consultants?

Drug rehab marketing consultants play a critical role for the success of many drug rehabilitation recovery centers. Their business and marketing expertise provide pivotal intelligence and proven marketing plans and strategies saving addiction treatment center owners ten of thousands of dollars in a wasted marketing budget.

LinkedIn is a trusted source as a consultant. Madison Richards is one of LinkedIn’s most popular drug rehab marketing consultants. She provides in-depth information on substance abuse IOP marketing ideas and marketing strategies for addiction treatment.

Yaneleisis Batista is one of the most popular profiles for addiction recovery marketing. She has 5 years’ experience producing treatment calls and drug rehab lead generation. She provides drug rehab website development, SEO,  and social media. Her specialty is marketing inpatient rehab and addiction treatment.

Top 5 Social Media Marketing Strategies for Rehabs

Drug rehab social media marketing is greatly misunderstood by many substance abuse rehabilitation centers, substance abuse IOP, opiate detox and sober homes. Social media is one of the best avenues for marketing inpatient rehab and must be included in addiction treatment lead generation.

  1. The article explains Why Drug Rehab Social Media Marketing Works.
  2. This article has the best information on Drug and Alcohol Addiction Treatment Social Media Marketing.
  3. Top LinkedIn article explaining Drug Rehab Lead Generation vs. Social Media.
  4. The article is an in-depth explanation of social media for addiction recovery marketing.

Best Information for Addiction Conferences Educating on Marketing

Addiction conferences provide vital information for substance abuse treatment centers on effective business and marketing strategies. Behavioral Health Network Resources is a leading addiction conferences providers. Their addiction conferences cover all aspects of the business of addiction treatment and provide valuable drug rehab marketing education to generate treatment calls.

Addiction Conferences video on how to prepare for addiction conferences and what you need to do at the addiction conference. Addiction conferences can have benefits for addiction treatment centers, detox’s, sober livings and ancillary service providers. As behavioral health industry professionals, we are experiencing moments of change and the need addiction conferences to educate on how to generate treatment calls. However, when attending mental health conferences there are several key areas to focus on to get much needed business and marketing tools.

Top 3 Drug Rehab Call Centers Information Guide

Drug rehab call centers that procure quality treatment calls have been under scrutiny for many years in the addiction recovery industry. This is a short-term solution to maintaining a healthy census for drug and alcohol addiction treatment centers and drug rehabilitation centers. Understanding addiction treatment lead generation and drug rehab marketing is critical when seeking drug rehab call centers.

  1. This article explains the obstacles of producing treatment calls when seeking drug rehab leads.
  2. Best web article to read about on Drug Rehab Call Centers.
  3. Best LinkedIn article in Drug Rehab Call Centers being investigated by Congress.

Best Drug Rehab SEO Website Development

Drug rehab SEO website development is the biggest mistake made in addiction treatment lead generation. When starting your marketing plan for a rehab center this is the #1 mistake. Drug rehab website development is the foundation and must be put into place correctly in marketing strategies for rehabilitation.

Why is Substance Abuse Billing Important?

Drug rehab marketing issues have crossed over to substance abuse billing. Substance abuse billing has been named in laws suits from Anthem BCBS. Treatment center owners not only have to be educated on proper procedures, but they also need to investigate behavioral health providers to make sure they are not breaking the law. Drug rehabilitation centers owners need to have a clear understanding on the high receivables they have outstanding. This is greatly affecting their operating revenue.

Utilize Drug Rehab Marketing SEO Guide

Drug rehab marketing and SEO doesn’t have to be that difficult. Gaining lead generation knowledge and search engine optimization techniques will save many centers time and money. From website development to SEO correcting these mistakes can reap addiction treatment clients.

Lead generation does not have to involve google AdWords or Legit Script certification. There are 63,000 searches on google every second. Being on page one is critical for the smaller rehabilitation centers. Use the techniques and strategies above and the treatment calls will start coming in.

lauantai, 25. tammikuu 2020

Drug rehab Marketing and SEO What is it?

What are drug rehab marketing and SEO? They are what produces treatment calls and leads for addiction treatment centers. Lead generation substance abuse treatment clients has become difficult for many operators. Legit Script certification, and PPC along with a buy rehab leads tactic is wasting drug rehab marketing dollars. A robust marketing plan with a health mix of different avenues is the key for these rehabilitation centers. This starts with understanding organic rankings, backlinks, citations, and the many avenues they must be advertising on.

Drug Rehab Marketing and SEO Need Back Links

Once you have proper website development in place the drug rehab SEO marketing begins. The critical area is building quality backlinks. These are critical because this is what Google uses to judge you against your competition. This Google Juice links tells Google you are an authority in the drug and alcohol addiction treatment industry. again, here is where you get tremendous value from an addiction treatment center marketing specialist.

Required Citations for Drug Rehab SEO and Marketing?

Citations are the most important strategies for drug rehab marketing and SEO . One of the most over-looked areas in addiction treatment center marketing is citations. Citations are listings across the web with listing websites. These are listing on drug rehab resources websites. These are listings on Bing, Yahoo, MSN, Yellow Pages, White Pages, and many more. On these websites you must list your addiction treatment center. The critical area to pay attention to is the NAP.

This stand for name, address and phone. These all must be exactly the same on all sites starting with your Google My Business listing. Google is looking to make sure you are the exact company on all platforms. Google uses this to make sure you are a legitimate business, and that you are an authority in the drug and alcohol addiction treatment space.

Utilizing Google My Business

Google My Business is an extremely important component for addiction treatment center marketing. This should one of the first areas drug rehab marketing consultants look at to improve. On page one of Google there is what is called the Google 3-Pack. This is the maps listings. There are only three on the page. It is critical for addiction treatment centers to achieve this highly rated goal. Local search has become paramount in our industry. The Google maps get many click troughs.

In order is get to this golden egg there are many things that need to be done. There are several drug rehab marketing and SEO solutions available. Here are some of things that must be done;

1. Set-up a Google My Business account

2. Completely fill out all required fields

3. Add pictures formatted correctly in all areas

4. Continue to add pictures on a regular basis

5. Post articles on a regular basis

6. Be ready for at least a 90-day drug rehab marketing and SEO solutions campaign

Social Media Vs. Drug Rehab Marketing

Drug rehab social media is the second biggest mistake made by rehabilitation centers. They suffer from drug rehab SEO marketing Digital Darwinism in this area. It is imperative that addiction treatment center marketing includes social media in the marketing mix. LinkedIn has 550 million users and Facebook has 2 billion users. Drug rehab lead generation must get the message in-front of these audiences to not only generate leads, but to also increase their SEO efforts.

Drug rehab SEO and marketing agencies better be able to clearly demonstrate their ability to perform social media marketing in the addiction treatment industry. Behavioral Health Network Resources clearly demonstrates this with this social media activity on Facebook, LinkedIn, Twitter, and many more. Our audience includes 30,000 LinkedIn level one connections, 50,000 LinkedIn group members, 15,000 friends on Facebook, 160,000 Facebook group members, 3,000 Twitter followers, and an active email database of over 40,000.

To do this successfully they must understand the secrets, tricks and back-doors of these mediums. Drug rehab marketing and SEO on Facebook and LinkedIn are essential. However, they have placed algorithm changes that drastically effect the business profiles on these mediums. They are serving less ads from the business profiles. The power of these mediums is in the personal drug rehab marketing and groups. The algorithm changes did not affect the personal profiles or the groups. You can get more information on social media marketing by reading Drug Rehab Lead Generation Vs. Social Media.

Effective Advertising Strategies?

Drug rehab marketing and SEO strategies are complicated processes and require knowledge. Most substance abuse centers do not have a strategy in place. Many rely on networking with other addiction treatment centers. While some use a buy rehabs leads strategy utilizing Google Ad Words and Legit Script certification.

The small to medium size rehabs are struggling because of bad drug rehab marketing tactics. Many rehabilitation centers hover around a 50% census. The big centers are also struggling like American Addiction Centers and the sale of Elements demonstrate this.

The "old school" marketing is not effective due to heavy competition and regulations. However, we are still seeing a majority of the small to medium players wasting money on PPC, Legit Script, and Google AdWords. Their website is poor at best, with many search engine optimization mistakes. Marketing agencies have done a poor job of producing structurally correct websites that communicate with Google spiders.

Many addiction treatment centers are closing. Only the savvy providers will survive because of effective drug rehab marketing and technically correct SEO strategies. It would be wise if the struggling smaller centers understand that getting on page one of Google organically translates to clients at a low cost per acquisition. Organic SEO must be in every rehab lead generation strategy.

Finding the Best Drug Rehab Performers?

The best drug rehab SEO and marketing performers make themselves known. You see them on many social media websites. The two biggest are LinkedIn and Facebook. We are not talking about paid ads for marketing services. You see in-depth articles explaining the pain points of marketing in the substance abuse industry. These are the thought leaders who provide the best marketing services.

Any marketing company in the behavioral health industry should be ranking on page one. If they are not, you should question their capabilities. Almost all advertising agencies in our industry claim they can do search engine optimization. However, there are only about 5 on page one of google. Try any Google, "drug rehab marketing", drug rehab SEO, and "drug rehab consultants." These are the top performers that understand SEO and how to rank.

You can go a step further and search business websites like Crunchbase and Alignable. See who ranks for drug rehab marketing, and SEO. These websites are second and third to LinkedIn. They are highly credible and provide a ton of information on the agencies.

Drug Rehab SEO and Marketing Consultants on LinkedIn

LinkedIn is the best professional website in the world. When looking for drug rehab SEO and marketing consultants. All consultants should have a profile on this website. It should be loaded with business and marketing content that helps addiction treatment centers. Since it's a professional website you should be able to get drug rehab marketing, strategies, ideas, and solutions. fifteen minutes of research here can save $100,000's of dollars in advertising spend over years.

As a CEO or Marketing Director it's in you’re best interested to get as much information as possible. Other websites you can do research on also include Slide Share. This is an extension of LinkedIn. A good drug rehab marketing and SEO consultant should have some content on this website. It posts the information in PDF form that is downloadable. This allows you to take the money saving content with you.

Drug Rehab Marketing and Search Engine Optimization Specialists

To find the best drug rehab marketing professionals you should check even more business websites like Owler. It lists a ton of information on businesses. Any good agency should be listed on this website. They provide background information, financials, and management overview. Again, to be the best you have to see them everywhere on the internet. This clearly demonstrates their capabilities.

Drug Rehabs in the US are Complicated

Drug rehabs in Florida are at the focal point in the United States. Many of the patient brokering laws are and extension of what the Sunshine State did with patient brokering. They have caused disruption in the industry. This was much needed as there are a lot of people seeking treatment in the US. Many have been unknowingly sold to treatment centers by recovery advocates. They mislead their services and make from $500 to $5,000 per referral.

Patient brokering is happening all across the US. It makes it difficult for ethical operators that truly want to help reduce the heroin epidemic. They have medical protocols that can help in detox and during intensive outpatient substance abuse treatments. Their strategy is to educate with in-depth content and not use outreach. Instead of referrals they are relying on educating the consumer.

There are other centers like drug rehabs San Diego, California that are in a competitive market. They are competing against many patient brokers in California. However, they refuse to use that strategy. Instead, they invested in rebuilding their website with the best SEO implementation. Now they are organically ranking for over 1,000 key substance abuse keywords. This has allowed them to generate many phone calls.

Drug Rehab Marketing and SEO Education

Getting educated on drug rehab marketing is not an easy task. However, one of the best ways is with addiction conferences on Moments of Change. There are one a few events that provide this particular information on drug rehab SEO and marketing. Behavioral Health Network Resources is one of those event providers. They have put on over 25 conferences focusing on the business and marketing side of addiction treatment. There events are in a talk show format with 5 executive though leader panelists. These high-profile professionals share their proven strategies.

The Best Drug Rehab Marketing and SEO Professionals

When searching for the drug rehab SEO and marketing agency geographical location doesn't really matter. These advertising services can be done remotely. However, as stated above you want to make sure they rank on page one of Google for their behavioral health services. This means they should also be ranking in the maps sections on the search engines.

The best drug rehab marketing content should be addressing the pain points of operators. Looking at their articles they should touch upon areas that are causing centers to struggle. Getting the coveted first page ranking says you are the best in the world. Getting this position does not happen by accident. That is why you only see the rehabilitation centers on page one that understand SEO.

Ranking for the Best for Drug Rehab SEO and Marketing?

Behavioral Health Network Resources drug rehab marketing and SEO agency dominates page one of Google for many related terms. They are competing against every marketing company in the US. They clearly demonstrate their search engine optimization capabilities. They not only perform SEO but also educate on it at the addiction conferences. Check them out on the web and you will see they are one of the best drug rehab SEO and marketing provides in the US.

drug rehab SEO

lauantai, 25. tammikuu 2020

How to Find the Best Drug Rehabs San Diego?

Harmony Grove Recovery one of the best luxury drug rehabs San Diego addiction treatment centers are located in southern California. Our services include inpatient, residential, intensive outpatient, opiate detox, alcohol detoxification and sober homes. We provide evidence-based substance abuse treatment protocols with a 12 step focus.

Where Are Drug Rehabs San Diego California Services?

Our drug rehabs San Diego services are focused on providing the best medical and counseling care. The well qualified Doctors, and clinicians guide you to long-term recovery. We provide the necessary education and tools to get your life back on track. Our number one priority is helping individuals and their loved ones get through their alcohol and drug abuse issues. We provide all the tools and education including relapse prevention to achieve long-term sobriety.

Developing individualized treatment plans is critical. Part of this is also incorporating family dynamics. This helps overall recovery and wellness that stems from within. Our team is dedicated to success by offering the utmost recovery addiction care in a highly desirable setting. Through our facility’s luxurious amenities, we are here to help end the cycle of abuse. We understand addiction and the difficulty surrounding this disease. Our drug rehabs San Diego facility was founded by providing clients with a safe, supportive environment while in addiction treatment.

Alcohol and Opiate Detox San Diego Options Near Escondido, California

Our alcohol and opiate detox San Diego facility understands the difficulties of detoxification. The fear of painful withdrawals is the #1 obstacle for individuals to enter addiction treatment. The experience medical staff can provide comfort medications while giving the highest quality of care. Detoxification is the critical first step for drug and alcohol addiction treatment.

Medication assisted treatments are now becoming mainstream. According to substance Abuse Mental Health Services Administration (SAMSHA) using MAT with qualified counseling can successfully treat addiction disorders sustain long-term recovery. In other words it saves lives and increases success rates. Some of the comfort medications may include;

  • Buprenorphine
  • benzodiazepines
  • Anticonvulsants
  • Antipsychotics
  • Antidepressants
  • Barbiturates
  • Clonidine
  • Methadone

Residential Inpatient Drug Rehabs in Southern California

We have one of the highest quality luxury residential inpatient drug rehabs in southern California. From the best quality rehabilitation treatment to our luxury living quarters you feel the difference on the first day. We provide 24 hour medical care while receiving inpatient addiction treatment.

Many people suffering from drug misuse have co-occurring disorders that trigger addiction. The educated staff at Harmony Grove Recovery gets to the heart of this critical area. by addressing trauma, abuse, anxiety and more individuals can control their addiction. We work on this area in every stage of our recovery process to ensure long-term results.

Intensive Outpatient Drug Rehabs San Diego, California

The intensive outpatient drug rehabs San Diego addiction treatment options are convenient. Outpatient substance abuse treatment options allow individuals to continue working and spend time with friends and family. Unlike residential or impatient rehabilitation this option is for those that further along in their recovery.

IOP substance abuse treatment is not for everyone. It all depends on where you are within your drug addiction. For early recovery and for individuals with long-term drug misuse residential or inpatient may be the a better choice. This is why individuals need to be evaluated by qualified professionals to ensure they get the individualize treatment they need.

Why Harmony Grove Recovery Luxury Drug Rehabs San Diego is the Best Option?

Our luxury drug rehabs San Diego substance abuse treatment options are the some of the best in the United States. We provide many evidence-based rehabilitation options with certified physicians and counselors. Our treatment protocols include;

  • opiate detox
  • alcohol detox
  • residential
  • inpatient
  • Intensive outpatient (IOP)
  • sober homes

Through our San Diego County facility’s high-level medical staff, certified counselors and luxurious amenities, we are here to help end the cycle of abuse. If you take the first step and call (760) 621-7180 we can help get your life back on track. Find drug rehabs San Diego on Google Maps our friendly staff is waiting, don’t waste another day.

lauantai, 25. tammikuu 2020

Why Alcohol Detox Escondido?

Finding an alcohol detox Escondido, California can be complicated. When is the right time to find out if a drug rehab or detox center is the correct choice? If you or your loved one is ready to stop abusing drugs or alcohol, you’ve likely decided it’s time to seek help. You’ve taken the critically important first step of recognizing that alcoholism and drug addiction are not easy to overcome alone. The good news is that there are places to find help almost everywhere. There are many different types of programs to choose from. So many, that choosing between them can be overwhelming. To help you get started on the path of recovery, this article discusses the difference between two of the most widely used programs. These drug and alcohol addiction programs are substance abuse detox centers and addiction treatment drug rehabs. 

What are the Benefits of Going to Alcohol Detox Escondido, and San Diego, California?

The biggest benefit of attending drug and alcohol detox centers is that it’s the first and most difficult step to long-term recovery. A detoxification center can help you through one of the biggest challenges of getting sober. Removing an addictive substance, such as alcohol or certain drugs, from the bloodstream can lead to a host of drug and alcohol detox physical symptoms such as anxiety, depression, and even hallucinations. Some of these withdrawal symptoms can even be life-threatening, and many of them can be difficult to manage without medical assistance.

This is one of the biggest obstacles for people entering addiction treatment. In fact, the National Institute on alcohol abuse and Alcoholism (NIH) reports only 10% of people needing substance abuse treatment will get it. This is an incredible number considering the Surgeon General estimates that one is 7 people in the US will develop a substance use disorder. The reasons for this are numerous;

  • fear of withdrawal
  • fragmentation of services in our health care system
  • lack of access to healthcare and costs of addiction treatment
  • stigma
  • lack of screening for substance use disorders
  • fear of shame
  • discrimination associated with addressing substance use disorders

Drug and Alcohol detox centers in San Diego, California and across the nation are focusing on helping patients through this critical phase of recovery. Harmony grove Recovery offers the highest quality medical care and the use of withdrawal medications when necessary. They will also often get you started with information and counseling on how to stay sober after you’ve gone through the detox.

What are the Benefits of Going to a Drug Rehab Center?

A alcohol and drug rehab center, or rehabilitation center, may be a good choice for you if you are struggling to stay sober. Whether they offer inpatient or outpatient services, they must focus on the long-term goal of continued sobriety. Your stay at an inpatient rehab center may be as short as 1 month or as long as 3 months or more. The length of stay depends on your individual needs.

Some rehab centers like our drug and alcohol detox centers San Diego provide detoxification services. The main benefit of a rehab center is the level of psychological care you’ll receive to help you stay on the road to recovery. You may be treated with psychotherapy techniques and encounter various healing methodologies, including a 12-step program or holistic treatment. It’s common for therapy to include group discussions and activities.

Get the Help You Need Today at Harmony Grove Recovery

Harmony Grove Recovery’s drug rehabs in San Diego and Escondido, California can help. However, realistically individuals themselves can’t determine if drug rehab an alcohol and opiate detox is the best choice. this evaluation must ultimately be determined by a qualified Doctor or physician. Whether you’re at the beginning of your recovery process, or you’ve struggled years, the most important thing you can do is find the type of help you need. Harmony Grove Recovery combines the benefits of a detox center with those of a rehab center. We offer programs tailored to fit your specific recovery needs. We provide various residential inpatient, intensive outpatient, opiate detox, and alcohol detoxification. To help you on your journey we take a holistic approach. we also provide luxury private rooms, nutritional foods, educational sessions, equine therapy, massages and more.

Article written by drug rehab marketing and Behavioral Health Network Resources. They are a marketing agency that performs SEO and branding for drug and alcohol addiction treatment centers. They distribute substance abuse content across the web.

sunnuntai, 3. maaliskuu 2019

Drug Rehab SEO Vs. Digital Darwinism

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Drug rehab SEO   is not a one time and your done marketing component for inpatient rehab marketing, substance abuse IOP marketing, and service organizations. Buying treatment calls and boots on the ground marketing strategies are commonly used by many in the recovery industry. These strategies are the costliest in the long run and are proven to be much less effective than in the past. These short-term and costly solutions are used because the recovery industry suffers from Digital Darwinism.

Drug Rehab SEO Vs. Digital Darwinism

Digital Darwinism is a sign of the 21st-century demonstrating that conducting business, as usual, will eventually force you to close your doors. There are many addiction treatment centers and behavioral health organizations closing their doors nationwide. The one thing they all had in common is that they suffered from Digital Darwinism.

They stayed with past drug rehab SEO marketing and business strategies of a buy rehab leads mentality. These organizations should have learned from Google when addiction treatment ads were first banned on July 1, 2017. Now, in 2018, if you want to buy rehab leads or do PPC on Google and Facebook you need the Legit Script certification.

This certification is only needed if you want to place paid ads on these platforms. This certification does not apply to organic marketing. In order to achieve page one rankings in organic marketing, it takes a structurally correct website, schema, a fast loading website, and drug rehab SEO.

Each component requires a specialist with specific knowledge. It takes time and investment. However, the payoff goes way beyond a buy rehab leads strategy. Consider this, AdWords or PPC only account for about 2% of page one click-throughs, while the first three organic slots account for 70% of page one click-throughs.

Digital Darwinism Fuels Short-term Marketing Solutions

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Digital Darwinism is when technology evolves faster than businesses can adapt. The substance abuse industry has ignored web marketing for short-term solutions to their long-term problem of maintaining a healthy census. Not realizing that the short-term solutions strategy has put them on a hamster wheel with their addiction treatment marketing.

They are forced to pay over and over again for the lead generation. Many of the small to medium size recovery centers think that they cannot compete on the web with the big players spending $100,000’s every month. They can compete with proven strategies put into place properly. Many of these centers have also been burned by the large drug rehab marketing agencies with their cookie cutter option.

Many of these agencies do not even rank for key terms for their own business like; drug rehab marketing agency or drug rehab marketing consultants. If they can’t rank their own business, how can you expect them to rank yours? Being educated on the many components of drug rehab SEO, knowing what to look for, and performing some of the SEO themselves will get the smaller centers on page one of Google.

What is Drug Rehab SEO?

Drug rehab SEO  has many components including proper website development, schema, Google My Business, proper H tags, keyword counts, META descriptions, SERP descriptions, ALT tags and URL’s to name a few. Then there is off-page SEO that involves citations, back-links, long tail keywords, social media, and email marketing to name a few.

These are some of the long-standing components that must be performed. The newest, as of July 2018, is Google’s speed update affecting rankings on mobile devices. We recently spoke with Brian Frye, of Magna Technology, a national leader in website development about the importance of speed. This is what he had to say;

“After proper website development and SEO, speed becomes a big factor when ranking on mobile.”

While it is impossible to name all the different components, CEO’s and marketing directors must get educated in order to rank on page one organically. Many in the drug rehabilitation industry have a poor website and poor SEO in their lead generation strategy. During our conversation with Mr. Frye, we decided to invite him as one of our 5 Executive Thought Leader panelists at our 10/23/18 addiction conference.

Critical Business Areas of Drug Rehab Marketing and Substance Abuse Billing

In any business, the #1 factor is generating revenue. In the drug and alcohol addiction treatment industry you generate revenue from marketing and billing. Many recovery industry businesses think they have these two areas under control. These are critical areas that CEO’s must be extremely knowledgeable with. In many cases organizations are leaving huge chunks of revenue on the table. Marketing dollars are being thrown and wasted on top of a poorly developed website with poor drug rehab SEO. In-house billing and unchecked substance abuse billing companies are costing centers operating revenue. If you aren’t getting paid in 14-days with some of your receivables, do not know how much is out in receivables, or have large amounts owed you may not be in business much longer.

Our industry is changing fast and the organizations that don’t adapt will not be in business. You will not be able to operate with lazaire fare strategies. Relying upon your marketing Directors and Outreach staff’s book of referral sources puts your organization at great risk. Many are simply shuffling the same referral sources back and forth. This is a short-term strategy that is causing many centers to close their doors. Drug rehabs New Jersey does an excellent job with their marketing. They get their message in front of their target audience.

Marketing Directors in our industry do not understand web marketing in general. They have risen to the position of Marketing Director because at some point they generated a referral base from boots on the ground tactics. What happens many times is that their referral sources dry up and they are let go because they have little value to the organization with substance abuse marketing. They have no marketing education or skills that provide value to the organizations. Judging from the many LinkedIn profiles we see daily, the average length of employment for Marketing Directors is about one year.

Drug Rehab SEO Website Development is the First and Most Important Step

The very first step in a solid marketing plan and drug rehab SEO is website development. An abundance of addiction treatment and opiate detox West Palm Beach centers will use a website designer, not a website developer build their website. There is a very distinctive difference between these two roles. A website designer will build the most beautiful website. This is often what CEO’s and marketing directors are most concerned with on their website. They don’t understand that this is only a small part of web marketing.

On the other hand, a website developer plays a much larger role in marketing on the web. A website developer puts the many critical components in place that get you ranked on Google. Many judge their website on its’ aesthetics. This is about 10% of what you need to be looking at on a website. The remaining 90% is like the inside of a watch.

There are many moving parts that must be placed correctly for Google to rank on page one. Without a structurally sound website, you are leaking wasted marketing dollars. If a website does not have a proper silo, schema, sitemap, HTTPS, mobile optimization or proper local SEO to name a few Google will not rank you or rank you poorly. This is a key factor in your substance abuse marketing

What to Look for in Drug Rehab SEO

Drug rehab SEO is increasing in areas like drug rehabs San Deigo. The positions of the advertising Director is to educate on inpatient rehabs and alcohol detox centers. A Marketing Director position definitely says you are an addiction professional. As a professional, you should be skilled in every aspect of that position.

This biggest chunk of that position is web marketing. Web marketing if executed correctly outperforms all other marketing combined. There are only a few small to medium size addiction treatment centers, detox’s, sober living facilities and sales/service organizations that have a decent web marketing strategy.

If your organization or drug rehab marketing agency is not on the first page of Google in the 3-pack or in the first three slots on page one organically for key longtail keywords you are not doing your job very well.

Drug Rehab SEO Checklist for CEO’s and Marketing Directors

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As a CEO or Marketing Director you should be able to answer the following marketing and drug rehab SEO questions;

  • Is our website structurally correct?
  • Is the hierarchy of our website good for Google?
  • Are the URL’s for our website correct for SEO?
  • Does our website have an SSL certificate?
  • Do we have schema incorporated into our website?
  • Are our Google maps properly coded and placed on our website?
  • Does our website have a sitemap and have we told Google it’s there?
  • What is our list of keywords based on our organization’s services? And, out of those keywords which ones can, we easily rank for on the first page of Google?
  • Do the main pages of our website have SEO for these keywords?
  • Is our website fast enough on mobile for the new speed update released on July 9, 2018?
  • What marketing company is performing our SEO and have we recently looked at their performance? Do we rank in the first three slots of Google organically for any of the keywords?
  • What keywords are we ranking for in the Google 3-pack?
  • What keywords are we ranking for in the top 3 organic slots of Google? Addiction Treatment Centers Google your “drug rehabs” or the main services you offer followed by the city you are located in. ie. Drug Rehabs West Palm Beach.
  • Do we understand Google analytics and how to use it to build our marketing campaign?
  • What posts are producing the most calls from our call tracking metrics?
  • How many calls are being produced by our marketing company?
  • When was the last time we posted in our Google My Business?
  • When was the last time we uploaded pictures in our Google My Business?
  • Are we using Yoast to check the bare minimum for our SEO?
  • Are our pictures on the website optimized?
  • Do we have a blog?
  • Does our blog have SEO for our keywords? If so, what are those keywords and how many of the blog posts have made it to page one of Google?
  • Is our blog attracting and engaging for our target audience?
  • How are we building quality back-links?
  • How many citations do we have?
  • Do we have a staff page?
  • Are we getting regular Google Reviews? If not, why?
  • Are we using email marketing to professionals, individuals seeking treatment and our alumni? Are we emailing EAP’s, Labor Unions, Interventionists, Private Clinicians, Treatment Centers, Detoxes and more…?
  • How many of our staff are involved in our social media marketing? And, what are the uniform messages we are using?
  • Are we building a targeted and captured social media audience of professionals and individuals seeking treatment with our drug rehab SEO marketing on Facebook and LinkedIn?
  • Are you utilizing addiction treatment email marketing?
  • Is our direct addiction professional, and individuals seeking treatment audience over 10,000?
  • Are you utilizing the World’s #1 business networking site LinkedIn (500 million members)? Are you using strategies to connect on LinkedIn??
  • Do we understand how to maximize Facebook (2 billion members)
  • Are you driving 500-1000 targeted visitors (per article) to your blog posts?
  • Do we understand and utilize your Google Analytics?
  • Do we understand and use call tracking metrics?
  • Are we doing Lunch and Learns at our center for EAP’s, Labor Unions, Interventionists, Private Clinicians and more…?

Outreach Needs More Marketing Education

Outreach needs more drug rehab marketing resources like Facebook. This is even more evident for Outreach positions. There are many new pups that are in the role of Outreach. Many are out of treatment for less than a year, and again have some source for referrals. Once their referral sources dry up or get reduced they are given the talk by the treatment center owner that they have 30 days to start generating more referrals. In those 30 days, they are aggressively seeking new treatment centers for employment. Often this is when they try to start using LinkedIn for outreach. As an Outreach professional and certainly as a Marketing Director you need to understand the complexities of web marketing.

Behavioral Health Network Resources addiction conferences. These behavioral health events focus on proven business and marketing strategies. Some topics include proper website development, SEO, branding, social media marketing, and substance abuse.

Understanding Drug Rehab SEO Vs. Digital Darwinism

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Your drug rehab SEO  and marketing plan should utilize many different areas. Not getting up to speed with Digital Darwinism could be a deadly mistake. Once you have set-up the proper foundation you need to drive your target market to your website. Many drug and alcohol addiction treatment centers, opiate detox’s, sober livings and behavioral health sales/service organizations do not have the proper foundation in place.

Without the proper website foundation, you are wasting large amounts of money on marketing. A website is like an iceberg only 10% of it is showing. The 90% underneath is the critical piece to be examined. Many organizations judge their website on how it looks. This is a critical and costly mistake.

Drug Rehab SEO Is Extremely Complicated and Behavioral Health Organizations Need To Be Educated On What Needs To Be Done. Drug Rehab SEO includes key search words, H tags, internal and external links, high PR back-links, citations, Google My Business, Google 3-pack, schema, site speed, SERPS, and this list goes on.

While it is much more. drug rehab SEO is an on-going task and treatment center. We do not only perform drug rehab SEO, but we also teach you how to do it. Give us a call at 561-235-6195 and ask about our training program.